亚博2020最新版

Why You Need a Reverse Logistics Plan Right Now

反向物流计划

Reverse logistics is a term that captures the life cycle of a product after it gets to the end user. This could deal with how the customer uses or disposes of the product as well as its packaging. The biggest consideration for companies—when it comes to reverse logistics—is returns. If you don’t already have a管理回报计划, you are late to the game. The good news is you have Hughes by your side to understand how to manage reverse logistics and stop hemorrhaging money due to the inevitable returns.

Reducing returns is Step 1

令人惊讶的20% of ecommerce returnsare the result of shipping damage. That is a high rate considering the strategies and products available for companies shipping product to the end user. In other words, by simply changing the void-fill or rethinking how the carton is sealed, a company can dramatically reduce the amount of damaged product going to customers.

人们退回物品的第二个原因是他们收到了错误的项目。这是另一个易于解决仓库中的问题,具有高效且适当的包装线。在Hughes,我们帮助客户帮助了他们通过使用来确保它们运送合适的产品vision systems to analyzeeach package.

A third and final reason that people return products involve the product not meeting the customer’s needs. Whether it was the wrong size or they just didn’t like it, this is a very common reason for returns in ecommerce. Consider your online purchasing process and ensure that your website clearly communicates what the product is and what the customer is getting. Is there enough detail for your customer to make an accurate decision before they press the buy button?

无论返回的原因如何,重要的是要注意nearly 70% of people won’t even purchase from a brand that doesn’t allow returns。如果您甚至希望有机会捕捉客户,则允许退货非常重要,但具有有效的逆向物流过程来管理返回过程附带的协调。

Addressing the Increase in Ecommerce

With the rise in ecommerce purchases, companies are dealing with a rise in returns. Couple that with the fact that ecommerce purchases are3x more likely to be returnedthan purchases in retail stores, and you are dealing with a lot of returns. Typically in these scenarios, the product is simply not what the customer was expecting. For instance, if a customer can’t decide between two different shoes, they will order both and return the one they don’t want, at no loss to the customer. It’s also hard to gauge sizes, so a customer could order a medium and a large and return the one that doesn’t fit.

最近在电子商务采购中的爆炸是另一个原因,为什么时间是让您的逆向物流顺序的本质。在Hughes,我们帮助客户为自己的企业分析了逆向物流过程,并准备了适当的行动计划。

Remaining Profitable and Managing Reverse Logistics

One major way to improve reverse logistics is to implement equipment for automated box cutting. With theABOT box cutter,您可以提高吞吐量,降低劳动力和成本,并提高安全性。机器可以在预编程的高度和深度处理切割随机盒尺寸,所有内容都保持内容安全。

您还可能需要考虑重新排列您的仓库以满足退货。需要从盒子中取出的物品,分析损坏,并且必须决定是否被置于转售或默默化。如果您具有高回报率,则在仓库中具有指定的空间以及指定的团队,可能是必不可少的。

Another consideration ishow you manage your customers。重要的是,您有办法跟踪谁返回以及他们多久回来。这对销售服装和珠宝等物品的公司变得流行。不幸的是,客户将在短时间内购买和使用,然后在完成时返回物品。或者,他们会将在线购买视为“尝试”的机会,然后返回他们不想要的东西。

补充剂和维生素公司也容易受到回报的欺诈问题。考虑客户购买80美元的特定补充剂的情况,用欺诈药物取代药丸(可能需要每瓶1美元),并返回供应商以获得全额退款。客户实际上是从购买中获利。

As a result of the aforementioned crimes and misuses, companies have introduced maximum number of returns per customer andhigh-level monitoringon how customers are utilizing the return policy.

Making Decisions about Return Logistics

最终,销售商品的每家公司都必须考虑其产品的整个生命周期,即使在他们到达最终用户之后也是如此。正如您所见,您的产品生命周期并未在客户到客户端时结束。在客户想要退回产品的情况下,公司需要守卫管理返回并确保他们保持盈利能力。

If you are unsure about how to approach returns, or if you are looking to introduce equipment to manage the return process,contact a Hughes reverse logistics expert today

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